UPDATE: The release date has been bumped by one month! October 24th.
There have been many attempts at chronicling the life of Mr. Steve Jobs the person who once founded and once saved our favorite company. Now the wait is almost over for the book that tells it all … or so we hope. On November 21st the official biography will be “launched”, a must-buy for every true Apple fan.
The first and so far only true glimpse into Steve’s history you might have gotten from his famous Stanford Commencement Address. Being adopted under the condition that he attended college, only to drop out soon thereafter but sticking around to attend calligraphy classes. Of the two Steves he always was more the business minded, we are on tenterhooks to now learn how he really ticks.
One cannot but wonder if this Biography was not as carefully architected as Steve’s exit from the Apple limelight. Soon we will know.
I don’t usually care much for the original product description, but this one truly whets my appetite for getting it, emphasis mine.
“Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.
At a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering.
Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted.
Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apple’s hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.”
You can order the title from amazon.com if you are in the USA or amazon.de if you are served by that site. Unfortunately Amazon does not make it easy to globally link to a product. Shame on them! By contrast, you can also order it on the iBookstore, of course with a URL that works worldwide. (Disclaimer: the Amazon links are linked to my affiliate accounts there)
PS: Oh and while you’re at it you might also want to get iWoz the fabulous biography of his founding partner Steve Wozniak: USA, D/A/CH
Categories: Apple